European Hospitality Firm Cross-Tinental Acquired by Software Manufacturer, Expanding Presence in Europe

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SHR Buys European Firm Cross-Tinental - SHR
SHR announced on Monday that they have acquired Cross-Tinental, a European hospitality firm, in an effort to expand their presence in Europe. The move is expected to strengthen SHR's foothold in the continent, allowing the software manufacturer to offer their state-of-the-art solutions to more clients than ever before.

Cross-Tinental has been active in the European market for several years, providing technology solutions to a broad array of hospitality clients. By joining forces with SHR, the firm will be able to leverage SHR's innovative products and cutting-edge technologies to further improve the services they offer.

We are thrilled to welcome the Cross-Tinental team to SHR, said Rodrigo Jimenez, CEO of SHR. This acquisition underscores SHR's commitment to expanding our footprint in Europe. With Cross-Tinental, we look forward to further strengthening our relationship with European clients and continuing to deliver superior experiences that differentiate us in the marketplace.

The acquisition of Cross-Tinental comes at a time when the hospitality industry is undergoing a massive transformation, with many businesses looking to modernize their operations and meet the changing needs of customers. To meet these challenges, companies are increasingly turning to technology solutions that can enhance their operations, streamline their workflows, and improve the customer experience.

Through the acquisition of Cross-Tinental, SHR aims to position itself as a major player in the European market, providing innovative technology solutions that cater to the unique needs of the hospitality sector. By combining the expertise of Cross-Tinental with SHR's technological prowess, the company is well-positioned to lead the charge in this rapidly evolving industry.

We are excited to join forces with SHR and be part of such a forward-thinking company, said Kostas Sotiriou, CEO of Cross-Tinental. This acquisition represents a significant opportunity to enhance our offerings and position ourselves as leaders in the European hospitality sector.

The acquisition of Cross-Tinental is just the latest in a string of moves by SHR as they seek to expand their presence globally, having recently launched operations in Asia-Pacific. By leveraging their expertise and innovative product offerings, SHR is well-positioned to capitalize on the growing demand for hospitality technology solutions around the world.

In conclusion, SHR's acquisition of Cross-Tinental is expected to have a significant impact on the European hospitality industry, with the combined expertise of both companies providing clients with innovative solutions that are tailored to their specific needs. It is a bold move that underscores SHR's commitment to becoming a global leader in the hospitality technology space, and one that is likely to pay dividends in the years to come.

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